Performance Marketing Specialist – Ecommerce

Performance Marketing Specialist – Ecommerce

Dubai, United Arab Emirates

Hravailable

Job Description

Performance Marketing Specialist – eCommerceReporting managers designation: Marketing Director – Digital Marketing / eCommerceMinimum Total no. of years of experience in relevant field: 3 - 5+ YearsExpected Joining date: ASAP Function: Marketing – Digital Marketing / eCommerce Work location : Dubai Travel requirement :If neededShift Timing : GeneralPosition Overview: The
Performance Marketing Specialist is responsible for the management of digital
activities across social, search and display platforms. will plan and execute
the paid digital media campaigns as well as manage the optimization and
reporting. In collaboration with cross-functional teams, our specialist will be
essential to ensuring that integrated digital strategies are aligned with our
objectives. To be ideal for this role, you have already decided on a career in
SEM and is highly motivated to continue learning and growing in the field.

Key Roles and Responsibilities                                                                                   1.      Strategize, execute, monitor, and manage
campaigns across multiple platforms2.      Oversee growth in performance to meet business
goals and strategies.3.      Manage the platform’s daily budgets, billing
reconciliation and spend pacing in adherence to allocations and desired return4.     
Executing
performance marketing campaigns focused on conversion objective, maximizing
ROAS and reducing the CPA5.      Map ad formats to advertising objectives6.      Manage a test and learn strategy across traffic
to drive insight into brand traffic behavior7.      Report on key performance indicators and lead
generation initiatives8.      Create eye-catching and informative
pay-per-click text ads as well as continuously implement text ads – A/B
testing.9.      Collaborate with data science and marketing
teams to discover, test data-driven ways to optimize performance10.    Develop optimization strategies that increase
the company's search engine results rankings11.    Research SEO keywords to use throughout the
company's website and marketing materials12.    Explore new opportunities to grow campaigns more
efficiently and effectively13.    Test new channels and trends to build
credibility, remain competitive and have possess an added value 14.    Ensure a data led approach to all activity,
creating a clear test & learn strategy15.   
Cooperation
with other departments and external suppliers Note:  The above is a list of the
key accountabilities of the role. The employee in this role is expected to be
open to manage other responsibilities that are linked to this role which can be
assigned to him by his manager from time to timeRequired Skills/Abilities: 1.     
At
least 3 years of experience in a similar position2.     
Proven
experience in running performance marketing campaigns3.     
knowledge
of e-marketing tools such as Google Ads, Twitter Ads, Snapchat Ads, Facebook
Ads Manager, TikTok Ads, etc..4.     
Experienced
in Google Search Ads is a must5.     
Knowledge
of SEO best practices is a plus6.     
Knowledge
of Google Analytics 7.     
Knowledge
in Google Tag Manager is a plus8.     
The
ability to draw conclusions and build recommendations based on data analysis9.     
Proficient
with Microsoft Excel, Word, and PowerPoint10.  
Proven
track record of developing and executing marketing campaigns with attractive
ROI11.  
Understanding
of Saudi market is a plus12.  
Comfortable
working in a constantly changing environment.13.  
Ability to
manage multiple tasks and work to tight deadlines.14.  
Data
Analytical skills: Excellent with Excel, Google Sheets while having experience working on comprehensive
reporting structure and techniques 15.  
Hands-on
approach with a can-do work attitude; with a fun-to-work-with

energy at all times.16.  
An ability to
find creative solutions while taking ownership for all duties and

tasks assigned

Required work experience/Qualifications/Certification: 1.     
Bachelor’s degree in
marketing or business studies. 2.     
MBA in marketing is a
plus3.     
Strong Communication
Skills, fluent in Arabic and English.4.     
Agency Background is a
plus5.     
Experience in working in an agency or technology company-
ideally in a start-up- highly desirable6.     
A minimum of 3-5 years’ experience in Digital Marketing /
Performance marketing fieldLanguage skills:?      
Required language(s): English & Arabic (mandatory)  Preferred industry/Organisation/Location: Digital
Marketing – Performance Marketing





















































































































UAE- Dubai

Required Knowledge, Skills, and Abilities

  • multi tasking
  • creative solutions

Education + Experience

  • Qualification: Degree
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