Job Description
We are in search of an experienced Digital Marketing Executive with advanced knowledge in Search Engine Optimisation (SEO), Paid Campaigns and Social Media Promotions. He/ she should have keen expertise in all above mentioned areas, along with an ability of self - learning and tenacity to explore latest ways to strengthen our brand visibility.
Responsibilities
Perform keyword research in coordination with paid campaign objectives to discover new opportunities
Collaborate with the development team to ensure SEO best practices are properly implemented on newly developed code
Work closely with content and marketing teams to plan and implement sponsored content promotions across various social media platforms
Monitor and analyse web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
Prepare and maintain AdWords Campaign reports to analyse campaign performance, ROI etc.
Work closely with Online Campaigns team.
Drive traffic to our website via online marketing campaigns, SEM, and other online tactics.